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A recent article, "Stock Market Retreats and Recoveries," by Sam Stovall, October, 2017, in AAII Journal, the monthly publication of the American Association of Individual Investors, points out that since the end of World War II there have been 89 U.S. S&P 500 Index stock market dips of 5% or greater, roughly one every 10 months, each averaging 7% or more. While some might view this as reason to find investing in equities too risky, Mr. Stovall sees great and frequent opportunities. Imagine, if every several months one's employer would put an extra 7% into employees' 401k accounts, how this might increase people's financial independence over the course of a career. That, substantially, could be the result if investors were willing to hold off on new investing till these dips are underway, then buy additional shares after the average market drop level of 7% has occurred. Instead, what typically happens is that investors give way to their fears, jumping out of stocks when they start heading down and not buying back in till share prices are well on their way back up, in effect selling low and buying high. No wonder the average individual investor gets returns significantly worse than those of the market.
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